How to create a Monthly B2B Newsletter

B2B Newsletters aren't actually as dull as we all make out, if sent to a targeted audience and read with the intended purpose in mind. At the heart of newsletters comes valuable information, genuine personality and a human touch that keeps people wanting to hear from you.

Unlike a B2C newsletter, which generally involves persuasive copy, intense promotion and a whiff of 'please buy from me', the B2B newsletters' purpose is to help the brand develop and nurture a harmonious relationship with the viewer.

An effective B2B newsletter can also attract the attention of potential clients, help prospects move through the sales funnel, build rapport with customers to encourage them to work with you again, improve your brands' reputation and boost the number of opportunities you find both personally and professionally.

Watch this video to know how you can get started with your own B2B newsletter!

To learn even more read the blog here https://www.nbh.co/articles/creating-a-monthly-b2b-newsletter-a-how-to-guide

#marketing #community #B2Bnewsletter

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