The Difference: Inbound and Outbound Marketing

The best way to explain inbound marketing is by comparing it to traditional, outbound marketing. It might have a fancy name, but outbound advertising is something we’re all incredibly familiar with: TV and radio ads, flyers, catalogues, magazine and newspaper ads, billboards, cold calls, weekly newsletters, pop ups – all that attention grabby stuff.

Inbound marketing is different: it doesn’t come to us, we go looking for it.
Instead of annoying customers into noticing a company, inbound marketing gets them coming to the business by their own initiative.

Watch this video to know the different between inbound and outbound marketing.

To learn even more read the blog here https://www.nbh.co/articles/the-difference-inbound-and-outbound-marketing-2020-update

#marketing #digitalmarketing #inboundmarketing

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