What is Business Development? A Quick Guide

Business development is the process to identify, nurture and close the deal with new clients and business opportunities to help drive your own business growth and profitability. Although business development is similar to sales and the sales process, it differs slightly.

Business development isn't just a sales tool, it involves marketing, it involves customer service and it involves forward-thinking strategy. It means understanding your customers, the markets you operate in and building relationships with key stakeholders.

Watch this video to find how to build your business development strategy.

To learn even more read the blog here https://www.nbh.co/articles/the-basics-of-business-development

#marketing #strategy #businessdevelopment

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